Back to School

NSW Department of Education

Back to School

NSW Department of Education
NSW Education

Goal

To re-launch the new NSW Department of Education brand via a heartwarming series of first day of school videos.

Style

An emotive, scripted drama to bring on the happy tears.

Impact

Over 1 million engagements and media coverage. From the client: “Great quality work, fast turnaround, perfect brand fit and nice people to work with. It’s not often I can say that”

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